Score: 5. Her track record with men is pitiful, but that's fine because her responsibilities don't leave room for love anyway. The new online dating site is perfect for what she's after. But Georgia's plans are crushed when Brent Turner, aka Sexy Dad and father of her daughter's classmate, turns out to be her internet date, therefore, eliminating any possibility for a night without consequences.
All of Brent Turner's honorable intentions fly out the window when he sees highly strung "Super Mom" waiting for her date at the bar. Determined to win Georgia's trust and show her a good time, their no-strings evening promises to become so much more Maxwell Ellis Buchanan IV had wealth and privilege, a flourishing career, and perfect parents. Then his life suddenly skidded into a tailspin, and his lead foot landed him in hot water. Too many speeding tickets means Max must volunteer his time at Merritt's local arts center.
Even worse? He'll report to Audrey Evans, the gorgeous new woman in town who just flat out turned him down for a date. Audrey's fought hard to rise above her rough childhood and achieve her dreams.
When a terrible attack robbed her of her job as an ESPN reporter, she retreated to Merritt, with its slower pace and kindly townsfolk, to figure out her next path. The last thing she expects is for it to lead to an arrogant golden boy like Max. Yet as they work together to support their new community, Max and Audrey find surprising common ground and a chemistry that leaves them breathless. They soon discover that starting over might just be the best way to get to where you always belonged.
Sensuality Level: Sensual. He wants much more than just a casual encounter, though. He's looking for love, and Kay Sanders is the real thing. But when he learns she's a sex ed teacher, Mitch worries that he'll be unable to live up to the expectations of this very passionate woman.
Kay can tell Mitch is hiding something, and the less he volunteers about his past, the more intrigued she becomes. Despite kisses that could tempt Kay to go against her own rule of no sex without commitment, Mitch ends each date like the perfect gentleman. Kay soon realizes that if she wants to move their budding relationship to the next level, she's going to have to take matters into her own hands Previously published. The last thing nanny Alice Sommers needs is to be caught skinny-dipping by her sexy, cranky-pants boss—in his pool.
Her sister owes a crap-load of money to a slimy loan shark and Alice really needs this job if she has any hope of saving her family. Your Rating:. Your Comment:. Thaler Submitted by: Jane Kivik. Read Online Download. Thaler by Richard H. Add a review Your Rating: Your Comment:. Individual rationality is somehow bounded by these factors, so the description of humans as Econs can be misleading. Another important idea is prospect theory.
This latter fact creates what is called risk aversion in the economic jargon: the fact that individuals generally prefer certainty — e.
Kahneman and Tversky provided an alternative to this theory: the scholars propose that individuals derive utility from gains and losses relative to a reference point, rather than wealth, per se.
Also, the authors note that individuals are more sensitive to losses than gains — so-called loss aversion — and experience diminishing sensitivity to changes further away from the status quo the concept of just-noticeable differences. They also tend to overweight low probabilities and underweight high ones. At first, this took the form of a long list of simple deviations that could have been swept under the rug by rationalists.
But later on, it became obvious that these supposedly irrelevant deviations are in fact critical and systematically embedded elements of economic decision- making. A merchant was willing to buy a few of his bottles at their actual value, so Rosett had two basic options: drink them, or sell them. The two latter statements somehow contradict each other. But if so, why did he say he would never buy a bottle at that price? Rosett was willing to pay much less for acquiring a bottle — the out-of-pocket cost of buying a new bottle —, than he would require as compensation to sell one — the opportunity cost of not drinking the bottles.
So his willingness to pay and willingness to accept differed significantly — which is irrational from the perspective of traditional economic theory. Rosett did not behave like an Econ. How can we explain this? This is what Thaler calls the endowment effect: individuals tend to view out-of-pocket costs as losses and weight them more heavily than opportunity costs which are considered foregone gains, and are thus weighted less heavily. Consider the simple situation that you have bought two tickets for a basketball game.
From a rationalist perspective, the purchase — the fact that you have spent money — should not affect whether you go to the match. However, in the world of Humans this is not the case. And what people actually try to do is avoid loss. They have clear and stable preferences; they buy exactly what they actually need. From a purchase they obtain acquisition utility the consumer surplus that is obtained with an object that is acquired if we subtract the cost of getting it equivalent to their valuation of the object.
For a typical Econ, this is the end of the story. But what about Humans? The latter refers to the difference between the price that was paid for an object and the price one would normally expect to pay for it. A good deal refers to an exchange involving abundant transaction utility which can make possible purchases that would not occur in the world of Econs.
Mental bucketing can help regulate what we buy, and in special situations can change our general behavioral patterns as well. For example, in the case of recently won money people tend to gamble more i. We tend to be less risk averse with money and budgets that are in less established buckets.
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